“Game by game” and “with the knife between the teeth” are catchphrases that have been cited in excess to simplify the ideas of Diego Pable Simeone (Born in Buenos Aires 1970). But the Argentine coach who has made history with Atlético Madrid is much more than just the sun of his quotes. Behind his words is a style, a philosophy, and a way of understanding the game that is evocative and original. It’s said that Simeone’s Atlético is the only “Author’s team” in Spain; the only team that truly bears the imprint of its creator. Under his leadership, the team has become synonymous with the virtues of organization, consistency, and resilience. This book has been put together from statements made by and about Diego Simeone throughout his coaching career, as collected from books, interviews, press conferences, and public appearances, all organized thematically to fully reveal his management methods, his football ideology, and his keys to leadership; a scenario in which the verb "to win" occupies a leading role.